How Social Media influenced the Information Flow

The timing

Photo on Canva
  1. Allows us to share an immediate reaction;
  2. It makes us demand faster reactions from our governments or another subject;
  3. It doesn’t allow us time to process what is happening;
  4. Keep us attached to our screen, looking for what’s next.

Threshold of attention

  1. Gen Z’s attention span is 8 seconds (the ones who were born from 1997 to 2012).
  2. Millennials(1981–1996) have an average attention span of 12 seconds.
  3. 71% of Gen Z watch more than three hours of online video daily.

The interactions

  1. We can read the opinion of millions of people we don’t know;
  2. We feel empowered to have our say, even if we have not analyzed the fact in question more in-depth;
  3. We can immediately see how many people like or dislike a particular topic (and this can lead our opinion);
  4. We can take sides for or against an argument by not putting our face on it (with a fake account).

The constant bombardment of all kinds of information

We follow what we like

We have so many choices that we can’t follow everything!

There is nothing wrong with following profiles, pages or people we like. However, one consequence we must bear is that the constant exposure to only one type of narrative biases us on other types of narrative.

Polarization of ideas.

Photo on Canva

We are constantly judging each other.

Photo on The Guardian

Today, we are more likely to identify the panopticon effect in new technologies than in prison towers, and it’s affecting the way we share information on social media.

Fake news

Photo on Canva

Let’s face it…

  1. Follow someone who doesn’t think as you do. It will allow you to reflect a little more on the information you receive and to have a more neutral opinion.
  2. Check the validity of what you are sharing or reading. Technologies could help us define what is fake news and what is not. Before sharing something, please do your research and ensure its validity.
  3. When you see fake news, don’t comment on it, and don’t share it (not even to show how false it is). If you do, you will only give it more attention.
  4. It is ok not to have an opinion on everything. If someone asks your opinion about a war, a protest, or something that you don’t know much about, it is ok to say: “I don’t know enough about this topic, so it is better if I don’t share my thoughts about this”.
  5. When you are not exceptionally knowledgeable on a topic, let those who know more talk.

How can you keep in touch?

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